Stuart Balmer

With a design background in Fashion and Interior Design , Stuart Balmer has 25 years experience of running his own small business. His fashion label sold worldwide through wholesale accounts and had own-brand concession in High St Kensington and Carnaby St. London where a selection of his clients included Victoria Beckham, Gerri Halliwell, Billie Piper, Olivia Williams, Amanda Holden and Cat Deeley. As well as being asked to provide outfits for film and TV shows and served specialist fashion boutiques such as Patricia Field in New York who is famous for styling Carrie Bradshaw in Sex in the City and the cast for The Devil Wears Prada.

He now splits his time between freelance consultant to the fashion sector and working closely with London Small Business Centre clients as a creative business advisor.

Make Branding Work for your Small Business

Large corporations spend thousands on branding with good reason. This seminar will show how even SMEs and Micro Businesses can build a brand and add value to their enterprise with zero budget. Branding is not just a logo. When you''re in one of the most competitive markets in business, how can make yourself distinctive? It''s your brand and the story behind it that will make you more attractive than your competitors. By having a strong brand identity you''re telling the world that they can trust you and invest their time and money with you. From this seminar you will discover the 7 key elements to building a brand.

Stuart Balmer will be speaking in the following theatres:

Branding and PR Theatre - Thursday 12.30 - 13.00: Make Branding Work for your Small Business

Branding and PR Theatre - Friday 15.30 - 16.00: Make Branding Work for your Small Business

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